Skip to the main content.

1 Min. Lesezeit

"Digitalization" is on everyone's lips. But what exactly does it mean for you? Buzzword or lived reality?

"Digitalization" is on everyone's lips. But what exactly does it mean for you? Buzzword or lived reality?
2:11

Everyone is talking about"digitalization". But what exactly is behind it for you? Buzzword or lived reality?

The figures show a clear direction: in the last ten years, the amount of data generated globally has increased twenty-fold. And that's just the beginning:

2015: ~8 zettabytes
2020: ~44 zettabytes
2025: ~180 zettabytes
2030: ~1,003 zettabytes (source: Huawei)
2040: ~75,000 zettabytes (source: Holon)

👉 To put this into perspective: 1 zettabyte = 1 billion terabytes. This is roughly equivalent to the content of 250 billion DVDs, stacked up several times as far as the moon.

From "a lot" to "too much" data

For many companies, "a lot" has long since become "too much". With conventional tools such as Excel, data silos and manual processes, these volumes can hardly be structured, let alone translated into usable decisions.

➡️ Without a clear data strategy, automation and binding standards, there will not only be frictional losses - there is also the threat of a complete loss of control.

Transformation cannot succeed without us humans

Even if AI tools will take over some of the work in the future: Digital transformation remains a human project.

What sets us apart is our understanding, context, judgment and decision-making skills. Without these skills, even the best data is useless.

Now we are interested in your perspective:

💬 What do you understand by digital transformation?

📍 Where does your company currently stand on this path?

✅ What progress do you already see in everyday life?

🛠️ What is still missing to create real added value from digital processes for you, your decision-makers and your customers?

And quite honestly:

⚠️ What barriers, uncertainties or concerns are you experiencing?

🧭 What do you think a foundation could look like that connects people and technology in a meaningful way?

We look forward to your input, your experiences and your perspective on the topic.

📨: sales@digital-automotive-supplier.com

📞: +49 800 14 14 14 7