FAQ
FAQ – Frequently Asked Questions
Introducing a platform like Digital Automotive needs to be thoroughly considered. So it goes without saying that you have many questions before you take this step. We have compiled the most important ones here.
If you have any further questions, don't hesitate to contact us.

General Information & User Adoption
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What is Digital Automotive?
Digital Automotive is a real-time sales planning and management platform built specifically for automotive suppliers. It replaces Excel, automates workflows, integrates with ERP/PLM systems, and delivers full profit transparency—helping suppliers win more business and protect margins.
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Why does DA exist?
Based on our decade-long experience in the automotive supplier industry, we learned that Excel is not the answer. Unfortunately also CRM software is designed for a different purpose. So we decide to build a software made exactly for the needs of this industry.
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Is Digital Automotive a robust, proven system?
Yes—developed since 2015 with millions invested, based on real-world automotive sales processes, and continuously enhanced
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Do I save time if I use DA?
Yes. You save time with DA by replacing the enormous effort you have with your infinite Excel files. The time-savers in DA are:
- Easy-to-use sales workflows are designed with maximum automation, ensuring efficiency.
- Seamlessly integrate data from various sources, minimizing manual input.
- If manual input is necessary, this is done just once, and data is used multiple times.
- Automatically generated reports directly derived from the workflows save time and effort in report preparation.
- Input from changes to your price list is done automatically.
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Will DA continue to be developed?
Yes. Like all software programs today there is a continuous delivery in additional features and functionalities,
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Which company sizes benefit most from Digital Automotive?
DA is ideal for suppliers with €50M+ annual turnover, yet it scales effectively to billion-euro corporations.
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Who uses Digital Automotive and how many users does it have?
Over 2,000 professionals in sales, planning, controlling, and executive leadership log in daily—making it the trusted platform for leading global automotive suppliers.
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Can I speak with existing customers about their experience?
Yes—we can arrange reference calls so you can hear directly from current users. Controlling and project management are also using DA.
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Do people from other departments (outside sales) use DA?
Yes. Concerning the reports, especially in the strategy report all departments on the executive level are interested in and benefit from using DA.
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Can DA be used for other industries?
DA is designed for the automotive supplier industry. So clear focus on that. If you have for your sales planning the need to see in there also e.g. aerospace or industry business, then this is also possible to visualize it in DA.
Accessibility, Usability & Ease of Use
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Can I use Digital Automotive from anywhere?
Yes—it’s accessible globally via a secure web browser connection.
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Is Digital Automotive easy to learn?
Absolutely. It’s designed for quick adoption with an intuitive interface, role-based dashboards, and minimal training needs.
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Is Digital Automotive designed for both power users and top management?
Yes—power users benefit from automation, shortcuts, and advanced functions for daily operations, while top management gets instant, high-level transparency through strategic dashboards and KPIs.
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Is training available?
Yes—on-site, remote, and in-app tutorials are provided, supported by a full knowledge base.
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How does Digital Automotive support automation?
Once data is entered, it is reused across all processes and reports—eliminating copy-paste work and manual double-entry.
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How detailed is Digital Automotive in preventing sales errors?
Extremely detailed—processes and data structures are designed to catch inconsistencies and prevent errors in sales planning and sales management, from the first RFQ to change and claim management.
Use Cases & Value
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Why was Digital Automotive created?
To solve the shortcomings of Excel and generic CRMs for supplier sales—providing a ready-made, benchmark-driven alternative.
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Will Digital Automotive continue to evolve?
Yes—new features are released several times a year.
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Is it only for sales teams?
No—executives, finance, and other functions benefit from its strategic reporting and planning capabilities.
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Is Digital Automotive a web application?
Yes.
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Can Digital Automotive be connected to other software?
Yes, it can be connected with everything automotive suppliers need: Your ERP (e.g. SAP), your PLM (e.g. Teamcenter), your PLC (e.g. Facton), or any other software or customer platform)
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And what about Microsoft?
Digital Automotive is embedded in the Microsoft environment:
- Sharepoint Integration
- Office document storage
- Communication with Outlook
- Import and export in .xls
- Cloud-Services Azure
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Is there a Digital Automotive app?
Yes. There is a Task Manager App for iOS and Android. All other DA modules can be accessed via a browser.
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Is the software technology state of the art?
Yes, it is in the DNA of IT Manufactory (the software engineering company which produces Digital Automotive) to always have the latest technology. Digital Automotive is continuously improved and further developed. So the software is always up-to-date.
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Is it possible to develop additional modules on the Digital Automotive platform?
Yes. We can customize modules according to your needs.
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Are updates done regularly?
Yes, Digital Automotive releases continuously updates with new features and performance improvements several times a year. They are always aligned with your administrator.
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And how does the infrastructure look like?
Digital Automotive is on Microsoft Azure and offers a dedicated infrastructure for every tenant.
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Can Digital Automotive only be used cloud-based, or is on-premise also possible?
Both solutions are possible. Our recommendation is to do it cloud-based (SaaS).
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What about Excel or a traditional CRM to manage automotive supplier sales?
The disadvantages and risks of Excel are common knowledge: Susceptibility to errors, lack of any control, no integration into the IT architecture, and missing security make the switch to a digital system inevitable.
But CRM is not the solution: A traditional CRM like Salesforce or Microsoft Dynamics is built for a different purpose. Everything automotive supplier sales needs has to be developed on these platforms by yourself. This goes from concepts via user stories to programming and testing. Just for illustration: 3.000 pages of requirements and 12.000 user stories are programmed over a period of 8 years in Digital Automotive.
Commercial & Licensing
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Can I see a live demo?
Yes—book a live, tailored demo anytime.
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Is there a free trial?
Yes—Digital Automotive offers a two-week trial on request.
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How is pricing structured?
Subscription-based, per user/module, billed annually, plus a one-time implementation fee.
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Do I need all modules?
No—you choose the modules you need.
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Are packages available?
Yes—predefined or fully customized bundles.
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Do I need a separate license for S&P Global Mobility data?
Yes—sold separately.
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Is customization required?
No—DA is ready to use out of the box, though additional configuration is available.
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Is the investment sustainable?
Yes—backed by S&P Global Mobility and built to be the industry standard for decades.
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How do I request a quote?
Contact our sales team via the website or email sales@digital-automotive-supplier.com.
Security, Architecture & Technology
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Is Digital Automotive SaaS?
Yes—secure, web-based SaaS, also available on-premise if needed.
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Which quality and security standards do you meet?
TISAX, ISO 9001, alignment with ISO 27001, Microsoft Azure hosting, 99.95% uptime, SSL, WAF, CI/CD, and automated testing.
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What typical interfaces are supported?
ERP shipment data, PLM change data, PLC calculations, S&P Global Mobility forecasts, and ECB exchange rates.
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Is it compatible with Microsoft environments?
Yes—includes SharePoint, Outlook, and Excel import/export.
Implementation, Configuration & Onboarding
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Is Digital Automotive plug-and-play?
Yes—our industry-standard processes allow rapid adoption without heavy customization.
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How long does implementation take?
6–18 months, depending on modules, interfaces, and company size. This ensures a complete, risk-free rollout.
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What’s required from our side?
A project leader working 3–5 days per week during the implementation phase, plus IT support for connecting DA to your systems. We handle integration, configuration, and rollout.
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How is legacy data migrated?
Data is imported via Excel, XML, or other formats—our automotive sales experts and data analysts ensure accuracy, structure, and minimal downtime.
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How flexible is Digital Automotive’s configuration?
Highly flexible—from individual price and cost templates to custom fields, project and part attributes, workflow adjustments, and category definitions—ensuring the system matches your exact processes.
Processes & Reporting
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Which processes does Digital Automotive support?
All sales planning and management processes, including RFQ (Acquisition), Change Management, Claim Management, One-Time-Payment Management, Amortization Tracking, and many more.
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What reporting capabilities does Digital Automotive have?
Fully automated, management-ready reports with filters, drill-downs, and adjustments across all dimensions—built on best-in-class standards.
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What’s required from our side?
A project leader working 3–5 days per week during the implementation phase, plus IT support for connecting DA to your systems. We handle integration, configuration, and rollout.
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How is legacy data migrated?
Data is imported via Excel, XML, or other formats—our automotive sales experts and data analysts ensure accuracy, structure, and minimal downtime.
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How flexible is Digital Automotive’s configuration?
Highly flexible—from individual price and cost templates to custom fields, project and part attributes, workflow adjustments, and category definitions—ensuring the system matches your exact processes.
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Is customization required?
No—DA is ready to use out of the box, though additional configuration is available.
Why Digital Automotive – vs. Excel & Standard CRM
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Excel – Not Built for Automotive Sales
- High error risk from manual entry
- No ERP, PLM, or market data integration
- No compliance or approval workflows
- Result: Good for analysis, poor for managing multi-million-euro sales processes.
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Standard CRM – Generic & Expensive to Adapt
- Built for generic B2B, not OEM supplier complexity
- Years of costly customization needed
- No built-in benchmarks or claim/change workflows
- Result: Works for pipelines, but not for full automotive sales lifecycle.
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Digital Automotive – Built for Supplier Success
- Purpose-built modules for RFQ, change, claim, amortization, and sales planning
- Seamless integration with ERP, PLM, and market data
- Once data is entered, it’s reused across all functions—no copy-paste
- Industry benchmarks guide profitable, compliant decisions
- Result: Immediate fit, faster ROI, and future-proofed by continuous development.
Experience the Next RFQs and SOPs Powered by Digital Automotive?
In over 25 years of automotive supplier sales management, we have learned the benefits of digitization. Discover an improved process experience with Digital Automotive. We are happy to share our expert knowledge with you.